After Hurricane Sandy ravaged the Atlantic seaboard, the networks of NBC Universal will host a one-hour live benefit telethon on Friday, Nov. 2 beginning at 8 p.m. "Today" show anchor Matt Lauer will host the benefit and performers scheduled to appear include Christina Aguilera, Jon Bon Jovi, Billy Joel, Bruce Springsteen and Sting.
Jimmy Fallon and Brian Williams will also take part in the telethon, which will air live on Comcast SportsNet along with NBC, Bravo, CNBC, E!, G4, MSNBC, Style, Syfy and USA. Proceeds collected during the telethon will benefit the American Red Cross relief efforts for Hurricane Sandy.
The American Red Cross response to Hurricane Sandy will require millions of dollars and cover much of the East Coast from the Atlantic Ocean to the Great Lakes. To donate, people can visit www.redcross.org, call 1-800-RED-CROSS or text the word REDCROSS to 90999 to make a $10 donation. Donations go towards shelter, food, emotional support and other assistance to those affected by disasters like Hurricane Sandy.