August 25, 2011: Comcast SportsNet Acquires ACC Football, Basketball Rights

August 25, 2011: Comcast SportsNet Acquires ACC Football, Basketball Rights
August 25, 2011, 8:05 pm
Share This Post

COMCAST SPORTSNET ACQUIRES RIGHTS TOATLANTIC COAST CONFERENCE FOOTBALL AND BASKETBALL
AGREEMENT ALSOFEATURES BASEBALL, SOCCER AND LACROSSEBethesda, Md. (Aug. 25, 2011) Comcast SportsNet Mid-Atlantic, the regions leading source formultiplatform sports coverage, has acquired long-term television rights to liveAtlantic Coast Conference football, mens and womens basketball, baseball,soccer and lacrosse, as well as other conference events. Through the multi-sportagreement, Comcast SportsNet remains the regions official sports network ofthe ACC and will televise up to 120 live conference events annually. Thecomprehensive package begins this season and provides Comcast SportsNet with aweekly schedule of live ACC football for the first time since 2004 andsignificantly expands its lineup of other conference sporting events. Thenetwork, which obtained the rights as part of the new ACC Network sublicensedregional package, will deliver this programming exclusively to more than 4.7million households throughout Maryland, Virginia and the District of Columbia. Ourlongstanding relationship with the ACC, its member schools and their many fansthroughout the region make our network an ideal partner for the conference and agreat home for their exciting product, said Comcast SportsNet Senior VicePresident and General Manager Rebecca Schulte. This partnership represents a considerableincrease in our high-quality programming and confirms our position as theregions leader in college sports coverage.ComcastSportsNet will be the regional rights-holder for 14 ACC football games thisseason, beginning with James Madison at North Carolina on Sept. 3 at 3:30 p.m. Other match-upsscheduled to air on the network include NC State at Wake Forest on Sept. 10 at3:30 p.m. and a doubleheader on Sept. 17 featuring Kansas at Georgia Tech(12:30 p.m.) and Arkansas State at Virginia Tech (4 p.m.) The remainder of thefootball schedule will be announced throughout the season.Alsohighlighting the new package of ACC programming is up to 59 basketball games,including up to 31 mens games featuring 16 conference match-ups and 28womens basketball games. In addition, Comcast SportsNet now has the rights forup to 20 conference baseball games, including ACC baseball tournament games,and a variety of soccer, lacrosse, volleyball, softball and field hockey. Thenetwork will also be home to ACC All Access, a weekly half-hour program.ComcastSportsNet also has established partnerships with the three ACC programs in the region,the University of Maryland, University of Virginia and VirginiaTech. These school partnerships will complement the networks robust conferenceprogramming with special team and coaches shows, encore game presentations andmarketing and branding elements. The network also has partnerships with other collegesthroughout the region, including the Universityof Richmond, TowsonUniversity, Old Dominion, James MadisonUniversity and Virginia Commonwealth University.Thenew ACC package adds to Comcast SportsNets already substantial live-game coverageof college athletics. As the official sports network of the Colonial AthleticAssociation, the network produces and airs a full schedule of conferencefootball and basketball games and serves as the regions exclusive provider of syndicatedfootball, basketball and baseball games from the nations top conferences,including the Pac-12, Big 12 and Conference USA.